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Adrian Sargeant

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International fundraisers take over Australia’s Gold Coast this February

by Christiana Stergiou

A select handful of international fundraising experts are set to entertain, challenge and educate fundraisers at the Gold Coast this February. I had the good fortune to see just a few of them recently at the International Fundraising Congress in …

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A kick up the pants on donor loyalty

by Christiana Stergiou

Tiny Essentials of Donor Loyalty may just give your organisation the good kick up the pants that it needs, and that’s just what author Adrian Sargeant thinks many in our sector need.

In the first sentence of Tiny Essentials of …

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When things go wrong

by Christiana Stergiou

I received an unusual email from charity:water, one of my favourite nonprofits, the other day. It admitted failure.

They had grand plans to celebrate and promote the fourth year of their massive September fundraising campaign. Their plan was to …

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